David is of the opinion that people who drive SUVs are dangerous drivers. He often thinks that people driving SUVs are driving rashly, even when other observers can see nothing wrong with the behavior of the SUV drivers

What factor is affecting his perception in this case?
A) his interests
B) his personality
C) his expectations
D) his motives
E) his attitude

C
Explanation: C) David expects all SUV drivers to be dangerous. His expectations are what color his perception. The example doesn't explain why he expects this, although it could be from a previous bad experience.

Business

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a. Sales promotion b. Publicity c. Personal selling d. Advertising

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Walmart developed the Ol'Roy brand of dog food to sell only in its stores. Ol'Roy is an example of a ________

A) generic product B) national brand C) franchise D) copy-cat brand E) private label

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