After a major hurricane, a building products company rationed its supply of roofing materials among its major customers. This is an example of

A. Internal environmental control
B. External environmental control
C. Demarketing
D. Transactional selling
E. Discontinuous change

Ans: C. Demarketing

Business

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Indicate whether the statement is true or false

Business

A company that receives the majority of its orders by telephone conducted a study to determine how long customers were willing to wait on hold before ordering a product. The length of waiting time was found to be a variable best approximated by an exponential distribution with a mean length of waiting time equal to 3 minutes (i.e. the mean number of calls answered in a minute is 1/3). What

proportion of customers having to hold more than 4.5 minutes will hang up before placing an order? A) 0.51342 B) 0.22313 C) 0.77687 D) 0.48658

Business