Richard Hackman's studies revealed that successful outcome is a major criterion for judging team success

The appearance of a box of Cheerios cereal in the children's movie Matilda is an example of which of the following for General Mills, its manufacturer?

a. paid-for public relations b. product placement c. a sales promotion d. advertising

An effective budget process communicates from the top down, but not from the bottom up

Indicate whether the statement is true or false