"I assure you they will pay." This was the beginning of the lead for the story about the defense secretary's response to the recent terror attacks. What kind of a lead is this?

A person with access to data not accessible to other group members has __________ power

Fill in the blanks with correct word

The text quotes the old speechmaking formula, "Tell 'em what you're going to tell 'em. Tell 'em. Then tell 'em what you told 'em." The last sentence refers to the

A. summary B. orienting material C. attention material D. clincher