Strategic emotionality is essentially a strategy of _________

What step involves increasing brand awareness when creating stories and other content for an organization?

a. Identifying the primary reason for generating new content b. Usinghuman interest and emotional appeals to add interest c. Confirming that an idea has at least one value d. Finding topics and news hooks that align with the organization's goals

Which of the following theoretical rationales have been used to study antisocial and pro-social effects?

a) Social learning theory b) Two-step flow theory c) Agenda setting approach d) The third person effect