________ products are consumer products and services that customers usually buy frequently, immediately, and with minimal comparison and buying effort
A) Shopping
B) Specialty
C) Capital
D) Convenience
E) Unsought
D
Business
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Tara the producer is delivering a specified disease insurance policy to a new policyowner. Upon delivery, she may be expected to collect all of the following EXCEPT a(n)
A) initial premium B) signed impairment rider acknowledgement C) modified application with a new signature D) good health statement
Business
Brand ________ are devices that can be trademarked and serve to identify and differentiate the brand
A) elements B) value propositions C) perceptions D) images E) extensions
Business