For most PR people, the idea of talking back to media is limited to demanding and getting their side of the story presented accurately. However, some PR people aggressively reply to media they think have wronged them

a. True
b. False

A

Communication & Mass Media

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To convince the members of your audience to alter their beliefs or behaviors on a speci?c issue

you should use persuasive appeals. Indicate whether the statement is true or false

Communication & Mass Media

As a member of a team that consists of people from different cultures, Sheela adapted by modifying her behavior according to the perceptions and assumptions of fellow members

What strategy did Sheela follow to counter cultural differences? a) Be flexibl b) Develop mindfulness c) Tolerate uncertainty d) Be other-oriented

Communication & Mass Media