A ________ is the result of a back-and-forth discussion between a buyer and seller about the final price of a product or service

A company's skills are functions—such as customer service and promotions—that the firm performs better than its competitors

Indicate whether the statement is true or false a. True b. False

Which type of corporate name contains recognizable words or word parts that imply what the company is about?

A) overt B) implied C) conceptual D) iconoclastic