The terms informative communication and informatory communication have different definitions and functions in Rowan's Theory of Informatory and Explanatory Communication

__________ are the exact words of an expert or of an interesting or notable person and are used to add spice and wit as well as authority to speeches

a) Definitions b) Testimonies c) Narratives d) Quotations

In content analysis, referential units are

a. those occupying observable space or time in media b. units of language such as words or sentences c. stories or dramas d. persons or events e. broad topics