The information seeker, opinion giver, and procedural technician are best defined as __________ roles

A source of information which provides a comprehensive treatment of subjects but

can become quickly outdated is (a) the Library of Congress Subject Headings. (b) books. (c) periodicals. (d) newspapers.

Which one of the following is NOT considered one of Grunig’s five objectives to provide clear outcomes for strategic campaigns?

a. message acceptance b. change in audience attitude c. change in audience behavior d. message feedback