A television station donates a commercial to announce a local blood drive. This is called:

a. joint advertising
b. public service advertising
c. sales promotion
d. publicity
e. personal marketing

B

Business

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When a seller determines the selling price by adding to cost an amount for profit and expenses not previously accounted for, what type of pricing is the seller using?

a. demand-oriented pricing b. profit maximization pricing c. markup pricing d. target return pricing

Business

Digital marketing through online, mobile, and social media provides a sense of brand engagement and community

Indicate whether the statement is true or false

Business