If you voted for a presidential candidate because of an endorsement by your favorite movie

star, you would be using which type of fallacious reasoning?

A. Ad hominem
B. Ad verecundiam
C. Hasty generalization
D. False dichotomy

B

Communication & Mass Media

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According to the text, the researchers who apply the Investment Model of

Commitment Processes to the study of media are attempting to understand which media phenomenon?

a. loss of sleep with increased TV viewing b. limited media effects c. the two-step flow d. binge viewing e. parasocial relationships

Communication & Mass Media

According to Maslow, needs often motivate the formation of groups by individuals who lack sufficient power on their own.

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media