According to the proximity principle, one is more likely to be attracted to and form relationships with those one sees often.

Barb, a sales consultant for a department store, is giving a short talk to freshman college students on the benefits of anti-aging creams.Her presentation has pictures and examples of how the cream works to reduce lines and wrinkles on the skin

The students appeared bored and disinterested in her topic. The reaction of the students suggests that Barb forgot to pay attention to what feature of audience analysis? a. values b. demographic analysis c. psychological profiling d. beliefs

What is the main reason cited in the text for why PR writers need to provide news releases in AP Style?

a. It is a PRSA rule. b. That is the news standard. c. So the medium can print the news release verbatim. d. It earns credibility from the editor.