Opa Energy Drinks Ltd. carefully weighed the cost and benefit options of hiring a sales force for its line of beverages versus launching a national advertising campaign. In the end, president Ernie Opa opted for a national advertising campaign on television and radio. What type of strategy is Opa following?

Which of the following is a medium of visual identity for a company?

A) annual reports B) dress codes C) press releases D) seminars E) trade shows

Implicit team norms can be dysfunctional because _____

a. all team norms should be made explicit b. even when dysfunctional, implicit team norms are not discussed and thus the team cannot assess the impact of these norms on team effectiveness c. they are likely to lead to lawsuits d. they are not written down