When we see or hear a word, we rely on the dictionary definition rather than our knowledge, experience, and feelings to decide what the word means

Indicate whether the statement is true or false

False

Communication & Mass Media

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Tracking media coverage and comparing it over time is known as

A) intercept surveys. B) focus groups. C) benchmarking. D) marketing research. E) none of the above.

Communication & Mass Media

The art and science of teaching adults to learn is termed

A) andragogy. B) pedagogy. C) ideology. D) analogy.

Communication & Mass Media