Some firms might delay a new product launch until after the competitor has borne the cost of educating the market and its product may reveal flaws the late entrant can avoid. This can be classified as a parallel entry

If a real estate broker dies and his daughter (who is a broker) takes over the business:

a. she would have to re-list all the properties in her own name. b. she could continue on with the properties listed in her fathers name. c. she could not sell any of her deceased fathers properties, without his express authorization in his will. d. All of the above.

Crest toothpaste has used a ________ style of advertising to convince buyers that Crest is better than other brands at fighting cavities

A) testimonial evidence B) technical expertise C) scientific evidence D) mood or image E) fantasy