To carefully integrate and coordinate the company's many communications channels to deliver a clear, consistent, and compelling message about the organization and its products, some companies appoint a(n) ________
A) idea champion
B) marketing communications director
C) sales representative
D) business analyst
E) media planner
B
Business
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Indicate whether the statement is true or false
Business
"The number and geographical location of the buyers and non-buyers" is a factor that should be considered in the "objectives" component of the environmental context of the problem
Indicate whether the statement is true or false
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