Quality function deployment can be used to show linkages between customer requirements and product characteristics

An experience such as a vacation can be defined as a market offering

Indicate whether the statement is true or false

Avon is successful at giving customers alternatives to traditional store outlets. Avon uses ________, which does NOT require a customer to visit a store

A) locational merchandising B) social shopping C) mass retailing D) nonstore retailing E) broad geographic exchange