The detailed record of the changes in a particular asset, liability, or stockholders' equity is called

a. an account
b. a journal
c. a ledger
d. a trial balance

Ans: a. an account

Business

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First-mover advantages are the advantages that accrue to early entrants into a market

a. true b. false

Business

A low price, low involvement purchase is likely to begin with which component of an attitude?

A) affective B) cognitive C) conative D) value

Business