In a brief essay, discuss the different ways that a researcher can demonstrate the reliability of a measure. Be sure to demonstrate the clear distinctions between the different methods of establishing reliability

What will be an ideal response?

See pages 122-125. Students should discuss the test-retest method, alternative-form method, internal consistency method, the use of established measures, and inter-coder reliability.

Communication & Mass Media

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A way we structure reality to accept something as true or false is a

a. reason. b. attitude. c. belief. d. value.

Communication & Mass Media

Which of the following statements best defines people-oriented listeners?

a. They focus on the feelings their conversational partners may have about what they are saying. b. They focus on the ultimate point a speaker is trying to make. c. They focus on and evaluate the facts and evidence. d. They prefer brief and hurried conversations and often use nonverbal and verbal cues to signal that their partner needs to be more concise.

Communication & Mass Media