Festinger proposed that the desire to reduce dissonance is determined by three moderating factors including the ________
A) values of the elements creating the dissonance
B) degree of influence the individual believes he or she has over the elements
C) degree of positive affect the person has toward the behavior
D) fact that values and attitudes will vary over the short term
E) awareness that dissonance exists
B
Explanation: B) Festinger proposed that the desire to reduce dissonance depends on moderating factors, including the importance of the elements creating it, the degree of influence we believe we have over it, and the rewards of dissonance. Festinger does not mention the values of the elements or the degree of positive affect toward the behavior. Values and attitudes will vary, but don't reduce dissonance. Awareness of dissonance doesn't mean that dissonance will be reduced.
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