Newspaper horoscopes, chess and bridge columns, editorial cartoons, and comics are all material provided by

A. syndicates.
B. wire services.
C. chains.
D. joint operating agreements.

Answer: A

Communication & Mass Media

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You should always try to see your topic from the point of view of your________

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media

One argument against television advertising is that viewers have the ability to change channels, so TV commercials are not as effective as print advertisements

a. True b. False

Communication & Mass Media