Who wrote the Rhetoric, a late fourth century BC book that

established many of the public speaking strategies we use today?

a. Aristotle
b. Cicero
c. Corax and Tisias
d. Plato
e. Quintilian

a

Communication & Mass Media

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What are the two primary purposes of a speech conclusion?

A) to shock the audience and elicit a response B) to introduce new material and to grab the audience’s attention C) to grab the audience’s attention and to elicit a response D) to summarize the speech and to provide closure

Communication & Mass Media

The Internet is completely different from traditional media because of:

a. the fact it alone uses digital technology. b. absence of central control for content. c. its ability to attract advertisers. d. its ability to attract subscribers.

Communication & Mass Media