The segment of the economic environment comprising independently owned firms that seek to earn profits is called the ________
A) political sector
B) private sector
C) democratic sector
D) public sector
B
Business
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Many marketing experts recommend ________ programs that allow a company to talk to individual customers and adjust elements of the marketing mix to satisfy the specific needs of each customer
A) customer relationship management B) psychographic segmentation C) transactional management D) B2B marketing E) C2C marketing
Business
3M's goal is to produce 30% of its profit from products introduced in the last 4 years
Indicate whether the statement is true or false
Business