The revised ad in the "Magic Face" case study was stronger than the original because more time was spent looking at the ________

A) model's eyes
B) model's face
C) brand name
D) tagline

C

Business

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________ online marketing sites are online exchanges in which consumers search out sellers, learn about their offers, and initiate purchases.

A) B2C B) B2B C) C2C D) C2B E) B2R

Business

A web browser designed for use on a mobile device optimized to display Web content most effectively for small screens on portable devices best describes

A) macro browser. B) smart browser. C) local browser. D) mobile browser.

Business