Larger firms and those with better credit ratings tend to also have less strict capital structure targets

The manufacturer of Meridian yam products spent $25,000 to create an ad that ran in the Thanksgiving issue of a popular cooking magazine. Because it was the originator of the communication process, what is Meridian?

a. a noise filter b. a receiver c. a sender d. a decoder

Customers can create a set of preference curve, by examining how customers make trade-offs when choosing among various combinations of price and benefits, using ________

A) conjoint analysis B) regression analysis C) an empathic design D) a focus group E) the relative performance index