A cosmetic company asked 293 women who were wearing their StayColor line of cosmetics to rub their cheeks against their shirts using "the pressure they use when caressing someone else's face." The company was conducting ________

A) syndicated research
B) custom research
C) case study research
D) secondary research
E) ethnography

B

Business

You might also like to view...

A corporate agency is a regulatory agency in the executive branch run by a single administrator.

a. true b. false

Business

Describe the basic process that a manager goes through when conducting a consultative decision-making process in which he allows significant input and participation from the group members

What will be an ideal response?

Business