Researching an organization before an interview

A) will save time during the interview, as the employer won't have to ask as many questions.
B) is a bad idea, as it will limit the organizations opportunity to sell the organization.
C) will show you understand the importance of investigation and analysis.
D) allows you to tell the interviewer how much you know that they may not.
E) leads to fewer questions about you, and more questions about the goals of the organization.

Answer: C
Explanation: C) You've already done some initial research to identify companies of interest, but when you're invited to an interview, it's time to dig a little deeper. Making this effort demonstrates your interest in the company, and it identifies you as a business professional who knows the importance of investigation and analysis.