Which of the following would NOT be considered a cost of debt financing?
A) The required return on a bank loan
B) The required return on preferred stock
C) The yield-to-maturity of a bond issue
D) The required return on money borrowed from a venture capitalist
Answer: B
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According to the text, which of the following statements about sales promotions is true?
a. All sales promotions must be aimed outside the organization. b. Trade shows, coupons, premiums, and vacation giveaways are types of sales promotions. c. Public relations cannot effectively be used with sales promotions. d. Marketers view sales promotions as more effective when they are created as long-term stimulation tools.
A listing broker refuses to split a commission with a cooperating broker after agree- ing orally to do so. To collect, the cooperating broker would likely
A. notify the real estate commissioner. B. file a complaint with the state labor commissioner. C. start legal action against the other broker. D. do nothing, because an oral agreement cannot be enforced.