A derived value is used when the user enters the same data value for a screen field most of the time

Which of the following is not discussed by the chapter as an advantage of indirect channels?

A. Assortments that consumers value B. Ability to compete C. Ability to handle small purchases D. Access to new markets

What should be done before responding to comments made on social media sites?

A) Use an automated reputation analysis to better gauge consumer reaction. B) Respond based on a predetermined public relations plan. C) Evaluate the source, the tone and the content, and then choose a response that fits. D) Use anonymous responses to counteract the negative information, and then post a company response that supports the anonymous response. E) Contact the writer privately to determine the real source of discontent, and then post an appropriate response.