The marketing and sales budget of Wilson Inc is estimated to be $250 million. It has retained 450,000 customers and acquired 100,000 new customers. The marketing administration cost of the company is $90 million
If the retention cost per customer is $75, calculate the acquisition cost per customer.
A) $450
B) $1,262.5
C) $1,580.5
D) $676
E) $980
B
Business
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