The demand for business goods is ultimately derived from the demand for ________
A) raw materials
B) consumer goods
C) services
D) business solutions
E) e-commerce
B
Business
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In value chain management, ultimately the ________ have power to make changes
A) suppliers B) customers C) employees D) managers
Business
The AAA agency is conducting focus groups on behalf of its client, Microsoft. The ________ typically has primary responsibility for the drafting of the discussion guide
A) field service B) focus group facility C) AAA research supervisors D) Microsoft brand manager E) focus group moderator
Business