When making key points, explain to the audience why they are important

Grown Industries reported the following items for 2016:

Income tax expense $ 60,000 Contribution margin 200,000 Controllable fixed costs 80,000 Interest expense 40,000 Total operating assets 650,000 How much is controllable margin? a) $60,000 b) $20,000 c) $120,000 d) $200,000

To achieve successful communication, the communicator must do what?

A) Use active listening skills B) Write using industry jargon C) Use follow-up messages D) Identify decision makers E) Reach and influence the audience