Differentiate between the three types of staffing policies used by international companies. What are the advantages of each?

Dollar General profitably appeals to families with more modest means. The retailer's approach is most likely referred to as ________

A) mass distribution B) cost leadership C) consumer-generated marketing D) target marketing E) undifferentiated marketing

Which of the following would help the process of compiling information about the job or organization that candidates will find more and less attractive?

A) surveying prospective employees B) surveying present employees C) surveying external job postings D) surveying the labor market