Business-to-business salespeople often use a discounting practice that is often done routinely without much forethought. The goal is to heighten the demand for certain items in a product line. Which of the following is being described?
a. price shading
b. price lining
c. devaluation
d. consumer discounts
Ans: a. price shading
Business
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a. true b. false
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What will be an ideal response?
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