The purpose of a lead-in is

a) to lead on the viewer.
b) to introduce viewers to the concept of a sound bite.
c) to explain the purpose of the story to the anchor.
d) to introduce a reporter's package or a reporter's live shot in the field.

d

Communication & Mass Media

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What is the Video Protection Act and how might the decision in the Spokeo case apply to the Video Privacy Protection Act (VPPA)?

What will be an ideal response?

Communication & Mass Media

One penny paper, Horace Greeley's ________, established the mass newspaper as a powerful medium of social action through its use of non-sensationalistic, issues-oriented, and humanitarian reporting.

A. New York Morning Herald B. New York Sun C. Chicago Tribune D. New York Tribune

Communication & Mass Media