Disneyland is one of several theme parks owned by The Walt Disney Company. Disneyland should be evaluated as:
A. An investment center.
B. A cost center.
C. An entertainment center.
D. A profit center (other than an investment center).
A
Business
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Brand equity based on financial value estimates the future cash flows of a brand based on its unique strength and characteristics, which will then be discounted to determine a net present value
Indicate whether the statement is true or false
Business
If markets were entirely efficient (perfect), which of the following would we conclude?
A) No firms would ever default on their bonds. B) Book value would be the same as market value. C) Market value and intrinsic value would be the same. D) There would be no inflation.
Business