When making a toast, your presentations should

a. be about the person presenting the toast.
b. be delivered while seated.
c. be read in order to be sure the wording is correct.
d. Bb lengthy in order to get all the major points included.
e. have a purpose and make a point.

e

Communication & Mass Media

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At the outset of an advertising campaign, the creative team should:

a. Understand that potential lawsuits will control the creative process b. Be aware of potential legal issues before production begins c. Be unconcerned about lawsuits; that is the client's concern d. Get legal advice from at least three different sources

Communication & Mass Media

Explain what "developing the group" refers to and what a designated leader might actually do to perform this function.

What will be an ideal response?

Communication & Mass Media