Fair Day Paper Products is a family-owned start up that imports bamboo paper from China to make custom greeting cards
The firm has experienced many problems in receiving the supplies from China; recurring problems include lost shipments, delays, and damaged products. Fair Day would most likely benefit by enlisting the help provided by which of the following?
A) countertraders
B) customs brokers
C) import agents
D) third party logistics
D
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Fiona Lambrech is the marketing director of a charity that raises funds to help provide educational services to children and families in developing countries. Fiona wants to reach a select market of individuals who have recently donated to international charities. Which of the following types of direct marketing will Fiona most likely use?
A) direct-mail marketing B) catalog marketing C) telephone marketing D) kiosk marketing E) direct-response television marketing
_____: Operates and competes in single business
Fill in the blank(s) with the appropriate word(s).