Nathan's audience consists of young fathers and college students. Nathan has identified the __________ associated with his audience.

A. beliefs
B. platitudes
C. roles
D. values

Answer: C

Communication & Mass Media

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This research considers neighborhood characteristics by zip code

a. geodemographic b. psychographic c. demographic d. focus groups e. call-out

Communication & Mass Media

________ is an uncritical, non-evaluative process of generating possible solutions by being creative, suspending judgement, and combining or adapting ideas.

a. Transforming b. Evaluating c. Norming d. Brainstorming

Communication & Mass Media