Which of the following would be a likely mathematical expression for Total Variable Cost?
a. Total Variable Cost = Production Volume × Revenue per Unit
b. Total Variable Cost = Material Cost per Unit × Labor Cost per Unit
c. Total Variable Cost = Total Cost – (Material Cost per Unit + Labor Cost per Unit)
d. Total Variable Cost = (Material Cost per Unit + Labor Cost per Unit) × Production Volume
D
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Companies normally select brand ambassadors for the buzz marketing programs based on:
A) the age, income, and gender matching the brand's target market B) the level of acceptance of new products and new technologies C) devotion to the brand and the size of their social circles, families, reference groups, and work associates D) their knowledge and experience with the brand
The formula for calculating the customer value index is: Brand Image+Warranty+Price +Callbacks
Indicate whether the statement is true or false