In industrial markets, ________ typically has the final say in setting the pricing objectives and policies of a company
A) the sales manager
B) top management
C) the production manager
D) the HR department
E) the sales staff
B
You might also like to view...
Which of the following is an example of inside lag in monetary policy?
(A) The U.S. government debates a public works program and chooses not to spend money on new highways and railroads. (B) Members of the Board of Governors refuse to lower the discount rate until several months after a recession has begun. (C) Corporations respond slowly to increases in interest rates by reducing their planned investment for future years. (D) Individual banks ignore a reduction in the required reserve ratio and hold excess reserves.
Which of the following is not a pitfall to avoid in implementing a balanced scorecard?
A) Managers always assume the cause-and-effect linkages are precise. B) Manages should not assume the cause-and-effect linkages are precise. C) Managers should not seek improvements across all of the measures all of the time. D) Managers should not use only objective measures in the balanced scorecard. E) Despite challenges of measurement, top management should not ignore nonfinancial measures when evaluating managers and other employees.