_________ are decisions which managers make with respect to investment and divestment of capital assets (buildings, equipment, business subsidiaries) which may be needed, or are no longer needed.
A. Credit Transactions
B. Liquidity Transactions
C. Strategic Transactions
D. Current Asset Transactions
E. Capital Asset Transactions
Ans: E. Capital Asset Transactions
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Which of the following is a true statement about advertising?
A) For most organizations, advertising is one of the smallest marketing expenditures. B) The most important measure of advertising is its entertainment value. C) Informing consumers about a brand is typically a short-term advertising effort. D) The construction of an advertising campaign should be guided by communication objectives. E) Call-to-action advertising asks for a long-term response from consumers.
In a transshipment problem, items may be transported from one transshipment point to another
Indicate whether this statement is true or false.