Within a corporate information services department, the task of establishing the physical database and its logical relations are responsibilities of the ________ function

A) data management
B) data administration
C) server administration
D) data modeling
E) database administration

E

Business

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________ are granted for turning in old item when buying a new one

A) Promotional allowances B) Quantity discounts C) Functional discounts D) Seasonal discounts E) Trade-in allowances

Business

TV advertising is considered to be particularly advantageous because ________

A) the low volume of nonprogramming material on television makes it difficult for consumers to ignore or forget ads B) it provides detailed product information and effectively communicates user and usage imagery C) it can vividly demonstrate product attributes and persuasively explain their corresponding consumer benefits D) TV channels are very targeted, ads are relatively inexpensive to produce and place, and short closings allow for quick response E) it lets companies achieve a balance between broad and localized market coverage

Business