For students not wanting a traditional major in marketing or accounting, for example, the college decided to create a general business major, which allowed any combination of the easiest business courses to comprise the program
The competitive priority achieved in this example is:
A) customization.
B) delivery speed.
C) consistent quality.
D) low-cost.
A
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In a vertical cooperative advertising agreement, two or more retailers share an advertisement
Indicate whether the statement is true or false
Which of the following is not true about quality costs?
a. Lost sales resulting from quality problems would be classified as external failure costs. b. If a company is doing a good job in prevention activities, appraisal costs should be minimal. c. It is generally less expensive if a defective good is shipped to a customer than if the defect is detected prior to shipment. d. Generally, if a company devotes resources to prevention, its appraisal, internal failure and external failure costs should decline.