In general, calculating ROI based on the gross book value of assets gives managers an incentive to continue using old, outdated equipment
Indicate whether the statement is true or false
FALSE .In general, calculating ROI based on the net book value of assets gives managers an incentive to continue using old, outdated equipment because its low net book value results in a higher ROI.
Business
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In the BCG matrix, question marks are in a sector with little potential for growth
Indicate whether the statement is true or false
Business
A TV commercial invites people to attend a service at a so-called "mega-church" that has a huge steel and glass structure with acres of parking. This is an example of ________
A) idea marketing B) people marketing C) place marketing D) the market fulfillment approach E) the product fulfillment approach
Business