In a joint venture, a firm benefits from a local partner's knowledge of the host country's competitive conditions, culture, language, political systems, and business systems
Indicate whether the statement is true or false.
TRUE
A joint venture entails establishing a firm that is jointly owned by two or more otherwise independent firms. A firm in a joint venture benefits from a local partner's knowledge of the host country's competitive conditions, culture, language, political systems, and business systems.
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A physiological arousal test, such as cognitive neuroscience, may provide a better indicator of a person's true response to a controversial advertisement, when compared to other methods such as copytesting
Indicate whether the statement is true or false
The VC industry did not become a major force in financing ventures until which TWO problems were solved?
a. informational asymmetry and principal-agent problems b. legislation allowed institutional investors to provide significant capital backing, and an effective legal-liability arrangement for contributing parties was devised c. contracting problems with the venture and compensation for executives d. financing problems (i.e., debt vs. equity) and the underinvestment problem