A forum occurs when a small group presents its ideas to an audience, which is then invited to

join the discussion.

Indicate whether the statement is true or false

TRUE

Communication & Mass Media

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When a company wants to put its spokesperson on a talk show with a celebrity, the PR executive plays a crucial role because he is the one who contacts the directors and producers of various programs, and discusses the theme of the program with them

. Which key attribute helps the PR executive handle these activities, and why is this attribute essential? a) Be cooperative with the host; it helps maintain a cordial relationship with the host and takes the show on a positive track b) Be cooperative with the host; it helps maintain a cordial relationship with the host and takes the show on a positive track c) Be prepared for any scenario; it helps tackle any issue that the show may encounter d) Be cooperative with the host; it helps put all the activities on track

Communication & Mass Media

At Karl’s old job, everyone had a private office with a door that could be closed at any time. As a result, people socialized very little. Now, Karl works for a company with an open environment. There are no doors, no walls, and no partitions. It seems that co-workers socialize and gossip quite a bit. According to CPM, the difference in how much Karl should disclose can be determined by ______.

A. contextual criteria B. cultural criteria C. motivational criteria D. risk-benefit criteria

Communication & Mass Media