____________: Fear of debt; neighbors and friends are info sources
Fill in the blank(s) with the appropriate word(s).
Ans: Laggards
Business
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Which of the following is a common barrier to entry?
A. distribution channels B. final consumers C. bargaining power of buyers D. demographics E. switching costs
Business
Which of the following statements is true of the selling concept?
A) It requires minimum promotion efforts. B) It creates long-term, profitable customer relationships. C) It takes an outside-in perspective. D) It is typically practiced with unsought goods. E) It follows the customer-centered sense-and-respond philosophy.
Business