The four most common activity bases used for overhead cost allocation purposes are direct labor dollars, units of output, water pressure, and machine hours

A senior manager argues that the negative perception associated with mounting credit card debt will affect StarMart. Which of the following is the most effective measure StarMart could take to address this potential problem?

A) offer to forgive all debt more than 90 days old B) make it clear that StarMart is a different entity from Axiom-Star C) point out the records and practices of the worst-behaved credit companies D) extend the expiration date of StarMart reward points E) extend credit only to those who are very likely to be able to pay their bills

A strategy is a road map of action for fulfilling a firm's mission, goals and objectives

Indicate whether the statement is true or false.